Sunday July 9, 2006

Music download sales soar in US

f.jpgUS download music sales increased by 77% in the first half of 2006, while album sales fell by 4.2%, according to research company Nielsen Soundscan.More than 14 million full-album downloads were bought, compared with 6.5 million purchased during the first six months of 2005.

Top-selling albums of the year so far included those by Mary J Blige, James Blunt and Carrie Underwood.

Country music enjoyed a 17.7% increase in sales.

The decline in album sales has been partly attributed to a dearth of big hits so far this year - in contrast, Mariah Carey and 50 Cent both released multi-platinum albums in the early part of 2005.

“Considering that you haven’t had a 50 Cent to be the Pied Piper during the first half of the year or a Norah Jones the year before that, being behind 4% in album sales is really not that bad,” said Geoff Mayfield, director of charts for music magazine Billboard.

Although digital sales are growing, music fans are eschewing the more profitable full-album downloads in favour of cherry-picking a few songs.

“Digital distribution is an answer to the consumer who’s been throwing up that complaint,” Mr Mayfield said.

“It’s a changing dynamic that the industry still needs to get its arms around.”

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